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Today in Hip Hop History | 2Pac's Hologram Debuted at Coachella 2012


“What the f— is up, Coachellaaaaa!”


A computer-generated Tupac made this proclamation to the crowd of 80,000. It raised his arms to roars before he began to perform his posthumous 1998 single “Hail Mary” and 1996 hit collaboration with Snoop Dogg, “2 Of Amerikaz Most Wanted.” On this night, the “Tupac Hologram,” what many still call the virtual being, was born.

“It looked like there was really somebody onstage.” said Nick Smith, president of AV Concepts

There was something authentic and visceral about the projection of Tupac that Coachella attendees experienced. The Hall of Fame musical artist died at the age of 25, three years before Coachella debuted in 1999. But Tupac made it to that stage, because Dr. Dre made sure of it.

Watch the hologram performance below.


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